Public Lettering Installation

Over the last month I have been working on a #publiclettering project, designed with words from Ellen Rodda and Kat Riwaka. The project is supported by Creative Communities NZ and the Featherston Community Board. The project started with one of those great ideas from the internet, shared by #featherstonseen. Following this, I received a more formal invite from @featherstonbooktown to design a typographic shadow installation at the town square. Look out for the installation during #feathertsonbooktown and another instalment leading up to #tewikitereomāori in September. #creativecommunitiesscheme @creativenz

Photograph: Jen Olsen

Photograph: Jen Olsen

Artist Book: Open Air Life

Siv B. Fjærestad is a Norwegian-born artist and curator, living in New Zealand. Siv invited me to help design an artist publication that is part of her public art project Open Air Life. The publication is an edition of 14, hand bound by Robyn Ramsden, cover embossing from a drawing by Siv B. Fjærestad.

Bestie time!

What a way to end the year! While wrapping up another guest trimester at the University of Wellington School of Design in October, I was invited to spend 8 weeks working with a start up in the Mahuki lab at Te Papa. I was asked to lead the design and user experience of a brand new digital product, as well as a visual identity, stationary, and marketing assets to go with it. Warning! This is not for the faint hearted, and requires rapid-rapid iteration, lots of low fidelity sketching, user testing and a good dose of flexibility! Being surrounded by friendly and enthusiastic people certainly did help too! Last week we launched Event Bestie at the Mahuki Showcase. It’s been a fab 8 weeks, meeting and working alongside some super duper folk and a great end to a good year at Happy Tuesday! I am ready for the Christmas holidays and looking forward to coming back for new projects in 2019. Until then here is a snap shot…

Emma Makes

The very talented Emma Mccleary invited me to have a think about a design refresh for her maker business 'Emma Makes'. When you receive a package with an Emma Makes sticker, you know you are in for a treat! The design is adaptable, meaning it works with Emma's colourful product and process photography, amazing gift wrapping, online shop and social media pages.

Spending time with Emma in her Featherston making space was really enjoyable. The studio is an Aladdin's cave of "stuffed kitten and whale toys, cushions, last runs of pencils and one-off bags". You can see and buy the wonderful makings of Emma online at:

Ngā manaakitanga Te Kura o Paetūmokai.

Work on the Visual Identity Development for Featherston School is near complete. Just a few more jobs behind the scenes and helping the school roll out the visual identity. Signage is installed and the website is live. It's been a fun, interesting and extremely rewarding first rainbow project. We are extremely grateful to the amazing school team and whānau for giving us the opportunity to turn their shared vision and values into a brighter identity that reflects the vibrant school community.


A 'sign' of things to come at Featherston School | Te Kura o Paetūmokai

Henshaw Signs in Porirua delivered the signage for Featherston School yesterday, we popped down to open the school gate for them and inspect the print work. The result is great, and it is good to see the design at scale after months of looking at it on a screen.

As it is school holidays, the signage is being stored until the kids are back and we can install the signage with a blessing.

Looking forward to Light Dial III

Looking forward to this! Laura Mousavi is Devonshire Collective's guest curator and invited me to create a poster that would create excitement and interest around a show she has been working on. Mousavi wanted a poster that included and showcased a number of events and collaborations that are taking place, including an exhibition, off-site performance and live happening. The video teaser was designed to compliment the text rich poster with imagery, to give visitors a taste of the visuals and sounds they can look forward to!


About a Circle and a Square

In 2010 I designed a new visual identity and logo for the Brighton Photo Fringe (BPF). Since its inception, the BPF has grown into one of the largest festivals of its kind in the UK, attracting over 60,000 visitors in 2014. Despite a number of designers working with the organisation each year on the website and brochure design, the logo I designed back in 2010 is remarkably and fully in tact. I know I have most likely jinxed this  by saying it out loud. But it makes a designer happy to see their design going long haul!


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Light Dial III

I have been working with UK based and long time collaborator, curator, artist and writer: Laura Mousavi. Mousavi has commissioned me to start work on a poster for a month long happening. Light Dial part 3 is the continuation of an ongoing experimental collaborative project between Collectress (artists/musicians Rebecca Waterworth, Quinta, Caroline Buckley and Alice Eldridge), and artist duo Rutter & Bennett. Light Dial premiered at Rambert In The Making in December 2016

Rainbow Projects

Rosie Scott and I are currently working together as Rainbow Projects. We are in the middle of developing a visual identity for Featherston School through interior architecture and graphic design. Rosie is an Interior Designer.

Photograph Willow Henderson

Photograph Willow Henderson

Impression Signage

Impression Signage

Type workshop

A type workshop during Booktown to introduce kids to lettering and fonts, and after a few workshops they will design their own letters.